Avalanche Community Grants Quadratic Funding Round One · Digital Fashion Platform & Gamification (Eyes of Fashion)

Application Questions:

Please provide an overview of the project:

Let’s construct a fresh fashion sector where everyone engages and benefits.
We’re forging a fresh fashion landscape that empowers creators, dismantling traditional barriers and ushering in an economy where our talent is finally matched by our financial gains.
In this emerging paradigm, every person can shape the fashion narrative, armed with the tools to materialize their visions and a supportive network to promote, distribute, and market their creations.

Collaborations unfold seamlessly worldwide, culminating in multi-creator digital assortments that afford each of us the chance to gain recognition and sustainably monetize our endeavors.
In this decentralized realm of fashion, we craft our own strategies, establish our own currency, and construct our own frameworks, fostering an ecosystem that serves us all.

We are Eyes of Fashion, we minted successfully in 2022.
In our 2 years we’ve been very active with digital fashion & partnerships.

Our co-founder is Talia Zoref, a very known illustrator in the fashion industry.
We are a women-led project & would like to open more doors for women in web3, especially after the backlash that Binance got from the women’s event they did where they gave free perfume…

The need here is to create a conferrable platform & support to on-board to web3, we attend to do that (and already did) in digital & phygital fashion.

We are building a new platform for AR try-on wear & exploring the wear to earn options.
The platform will fetch our 3D NFTs and will let the owner wear them in our web & mobile app.

We will have this project exclusively on Avax and bring in brands to use our digital fashion platform, and as a result to have more traffic and publicity to Avax.

in addition we are adding gamification of location based rewards (Play / Walk 2 earn), utilizing designers & bands stores locations to receive digital ($Token, NFTs, Loyalty) & IRL rewards.

Attaching our pitch deck.
Eyes of Fashion - Pitch Deck

Please explain how your project meets the round eligibility criteria:
We are supporting creators in the Avalanche ecosystem. We are On-Chain Infrastructure and Protocols, for a Digital & Phygital Fashion as an NFT Consumer Application.

How does your project benefit the Avalanche Ecosystem? Please mention any existing or upcoming partnerships:
Bring in designers & brands to use our digital fashion platform, and as a result to have more traffic and publicity to Avax.
Alleviate community designers & artists on-chain, onboarding from web2 to web3.
% of sales will be used to incentivize community.


  • Fashion is one of three top categories that Millennials splurge or treat themselves.
  • 84% of Gen Z say their online identities are their “most authentic” selves.
  • 50% of US consumers are interested in purchasing a digital asset in the next 12 months.
  • The digital fashion market is valued at $31 billion.

The global fashion market is estimated to be worth over $1.5 trillion.

How old is the project?
2 Years

Please outline any prior funding sources:

  • Total prior funding in USD: 2M
  • Grants: 0
  • VC: 0
  • Token Launch: 0
  • Sales: Eyes of Fashion NFTs

Please provide a link to your public group chat (Discord or Telegram) if applicable:
https:// discord.gg/ eyes-of-fashion-group-902175099690549249

Is there anything else you’d like to share about your project, previous work, or other affiliations?

[Eyes of Fashion - Pitch Deck](https:// docs.google .com/presentation/d/ 1kRx4lBQTGcv03r9X_ZEu16pVMYCz0ESiLfgFZR9i4P4/)

Telegram Handle (you can answer N/A):

Profiles or socials of other main team members publicly associated with the project:
Talia Zoref -
IG - @ taliazorefstyle
Twitter - @ TaliaZoref
Linkedin - talia-zoref-474a01a9/

Assaf Sela -
Twitter - @ sinta90210

Email Address(es):

Payout Wallet Address (Payment on Avalanche C-Chain):


LMK if eligible…?
I didn’t get any reply

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Hi @EyesoFashion, thank you for submitting your proposal.

You didn’t get a reply as this post wasn’t correctly linked on your Gitcoin application but thanks for flagging.

The reason you were not admitted into the round is because of limited existing contributions to Avalanche (there seems to be no history of doing anything on Avalanche), and very vague plans to integrate/move NFTs/create new collectibles on Avalanche. In the future I’d recommend fleshing out this section a little more with clear deliverables so that you can fit this criteria.

1 Like